Below are comments from a few professionals who have signed up for Premium Access.
Charlie Cox, Banta Direct Marketing Group
Keeping abreast of industry news, trends and information on competitors is critically important for me. I've consistently found WhatTheyThink.com to be one of my best primary sources for this intelligence.
Kevin Hooper, Polaroid Graphics Imaging
I have been a regular reader of (WhatTheyThink) over the past 5 months and have made the industry news section my primary resource of trends and transactions. What I find most appealing are the informative brief reports that are easy to scan in an otherwise busy work day. I also like the fact that I can access archival articles for reference.
Joel E. Crockett, The Crockett Group
I am the founding partner of The Crockett Group (www.crockettgroup.com); We offer consulting services to the graphic arts industry. As a consultant/speaker, it's vital that I stay closely in touch with the rapid changes impacting our industry - That I bring current and accurate information to my clients and audiences. WhatTheyThink's Premium Access is one of the best sources for good, up-to-the-minute graphic arts information.
Paul Baudhuin, Digital Color, Inc.
My job is to be aware of developments in our industry. I don't have time to sift through all the material I should be reading to stay informed. So I decided to let WhatTheyThink do some of the filtering for me. I followed a couple of links during the free trial period and found information that I could use on topics I'm dealing with right now. Thanks for pulling this info together for me.
Jack Bowers, Global-Imprints
Global-Imprints is a single source solution for corporations who need an excellent vendor to get their message produced. Our web site, www.global-imprints.com is the destination many companies come to for results. Our goal is to constantly learn, grow and improve what we do. I selected WhatTheyThink's Premium Access because this is the source of information I have been looking for. Using this important resource will help us find out what print buyers want.
Mary E. Metzger, Que-Net Media - A Member of the Quebecor World Group
To track industry news and trends, I receive more than five e-newsletters each day. WhatTheyThink.com provides some of the most current and relevant information in the industry. The news, interviews and research I receive as a subscriber of WhatTheyThink is one of my most valuable resources.
John Knowlton, Executive Director of Marketing, PRIMAC Systems, Inc.
We provide a complete and fully integrated management information system for a very wide range of printers, nearly all of whom are in the Top 400 list. This includes quite a few in the Top 100 and Top 200. My responsibilities require that I keep quite abreast of developments throughout the graphic arts industry. WhatTheyThink provides me with a single point for keeping up with press releases and articles by and about my customers, prospects, competitors, mergers and acquisitions, changes in top executives at printers, etc. It also is a good starting point for keeping up on initiatives such as CIP4 and JDF, and other key industry trends and future directions. I can screen WhatTheyThink's (content), then quickly review those that are of interest, then get on with the rest of my busy day.
Tricia Houston, Production Manager, ST Publications
I joined many of the forums on PrintPlanet (during our partnership) as a way to stay informed, and assist those in the industry when a topic has been within my knowledge base. But, WhatTheyThink has gone far beyond that. It has been a valuable asset in my ongoing education, keeping me on the forefront of technology and providing me with the information I need to move forward in my profession.
Roy Grossman, President, Sandy Alexander
WhatTheyThink is our primary source for timely industry news. In fact, a few minutes a day on the site has provided comfort in the fact that I am abreast of the most important facts, issues and events effecting both Sandy Alexander's business, and our industry in general."
Brian J. Regan, COO of printworkers.com
There is no question in my mind that the Internet is still in it's infantile stages. The power has yet to be truly understood or utilized. Information as we all know is key in business today. The Internet is the best way to gather information quickly and efficiently. With the types of quality information available on WhatTheyThink I can make much more informed decisions on a daily basis. These decisions allow me to steer PrintWorkers in the right direction. If you ask me, the monthly charges are a pittance compared to the value gained.
Carl Byrd, President, LaserCopy Digital Production
"With knowledge and speed being critical in today's high velocity, ever changing print world, WhatTheyThink's resources are a trade show in your monitor. It provides the who, what, where and how I need without the hotel or airfare. The "when" is up to me!"
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