|Dr. Joe Webb - For Premium Access Members|
|DJW Quick Take: A Brief Look at The Economy: Is the PIAs Outlook Too Rosy?|
January 28, 2003 -- On January 24th, the PIA released its assessment of the effect of the Presidents proposed tax plan on the printing business, indicating 2004 would be the best of the next three years, with sales growth for 2004 of 3.8%, up 0.6% from previous estimates.
I believe this assessment is far too rosy. While general economic growth will be stimulated by the plan, the assumption in this assessment is that GDP and the print business move in lockstep. That relationship ended around 1997, and there is no reason a synchronous march of business activity will resume.
For one thing, the value of traditional print advertising has come into some question over the past few years -- as has the use of all kinds of printed documents with electronic replacements and the convenience of desktop printing creating a sea change in the marketplace.
While the tax plan is necessary for a growing economy (though in my mind it is not aggressive enough), it cannot effect significant change on the print business because the need and the demand for print has organically changed.
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Graphic Arts Manufacturers and Vendors - hundreds of suppliers to the industry, arranged alphabetically.
U.S. Government - includes links to Census data and other statistics.
1997 Economic Census - download these essential documents that every printing industry researcher must have.
Canada Government - resources for the industries of Canada, but these often have great worldwide and U.S. data.
Industry Publications - printing and graphic arts magazines and publications often have helpful perspectives for researchers, usually with searchable data bases of past issues.
Industry Associations - associations can be prime sources for great industry data and also personally helpful to researchers and others become familiar with the industries they represent.
Other Resources - some other data sources that belong in every researcher's bag of tricks.
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