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FREE Webinar Archive

Building a Double Digit Growth Business

Live Event Held on April 2, 2008


Sponsored by HP

The combination of affordable color and a broad portfolio of software solutions is helping the savvy print service provider transform into a more profitable organization participating in the lucrative marketing value chain.…In fact some are even starting to refer to their organizations as Marketing Services Providers. These firms are providing an array of services related to the marketing process, from campaign inception to program execution. They have focused on business development initiatives and know that they need a solid strategy, clearly identified target markets, a repositioned firm, a solid sales team, and a thorough understanding of the price vs. value equation. This webinar is designed to share with you business development strategies to build double digit growth businesses.

Moderator:  Barb Pellow

Presenters:  Susan Moore Owner, DPI, Inc.

                    Martin Saavedra Vice President of Business Development, MLI Integrated Solutions


Webinar Archive

The following archive materials are being made available.  Feel free to download them for reference or to share with your colleagues!

Slides

Adobe Acrobat version of the slides (2.5 MB pdf)

Audio

Download webinar audio (6.71 MB MP3)

If you have questions about this webinar, please send an email to: help@whattheythink.com


About HP

HP is a technology company that operates in more than 170 countries around the world. We explore how technology and services can help people and companies address their problems and challenges, and realize their possibilities, aspirations and dreams. We apply new thinking and ideas to create more simple, valuable and trusted experiences with technology, continuously improving the way our customers live and work.

About WhatTheyThink.com

WhatTheyThink.com is the printing and publishing industry's leading online media organization; offering a wide range of publications delivering unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Serving a membership base of more than 50,000, WhatTheyThink.com also hosts webinars and live events as well as providing content through a syndication program, which delivers content directly to related websites and through RSS.

 


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Help WhatTheyThink support the Print & Graphics Scholarship Foundation

PGSF has coordinated the printing industry's largest scholarship program since its inception in 1956. The program provides scholarships and fellowships for students interested in pursuing careers in graphic communications. WTT has established an Annual Scholarship for students attending an accredited school studying a traditional Graphic Arts program leading to a degree.

To fund this effort, WTT will contribute a portion of Premium Access Membership fees to this scholarship. Support the future of our industry by being a Premium Access Member and/or by contributing directly to PGSF.

Industry Resources

PRINTLINK: Graphic Communications Industry Staffing Specialists

PIA/GATF: See GAIN, the portal to the graphic arts industry

IPA: Association of graphic solutions providers

IPMA: Association for in-house corporate publishing, printing and distribution professionals

NAPL: Excellence in Graphic Communications Management

Xplor: The electronic document systems association

PRIMIR: Printing Industry Statistics, Trends and Forecasts

PSDA: Print Services & Distribution Association - Association of print distributors, brokers and printers

GAERF: Organization whose mission is to support programs that prepare the workforce of the future

NPES: The Association for Suppliers of Printing, Publishing and Converting Technologies


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